What happened
We test standardized, unbranded buyer questions and document where your business appears, where it drops out, and who AI prefers instead.
When customers ask ChatGPT and other AI platforms who to hire, the important question is not only whether your business appears. It is why another company gets recommended instead. Piperly investigates that gap and shows you what is most worth fixing.
Your business has strong customer proof, but competitors package and corroborate their evidence more clearly for AI systems.
You can check ChatGPT yourself. Piperly goes further by tracing the recommendation result back to the competitor evidence, independent corroboration and intent signals behind it.
We test standardized, unbranded buyer questions and document where your business appears, where it drops out, and who AI prefers instead.
We investigate the competitors that won, verify the evidence supporting them, and compare that evidence with what is available for your business.
We turn the evidence gap into a prioritized action plan so you know which fixes are most worth your time, money and attention—and what to re-test afterward.
Measurement tells you the result. The audit investigates the evidence behind that result and turns it into decisions you can act on.



The audit compares the evidence AI can find for your business against the evidence supporting the competitors it actually recommends. That is where generic advice becomes a specific competitive diagnosis.
What the AI response actually surfaced, cited or recommended.
What independent sources confirm about the businesses involved.
The evidence gaps most plausibly worth addressing and re-testing.
We do not sell a deterministic “ChatGPT ranking.” AI answers can change by model, timing, prompt wording and source availability.
Instead, Piperly uses a standardized set of unbranded buyer-intent questions, captures the recommendation evidence, verifies competitor signals independently, and looks for repeatable patterns across the benchmark.
For many local service businesses, a single won job can be worth far more than the cost of the audit. Piperly does not promise that buying an audit will produce a customer. The value is knowing which evidence gaps are most worth fixing before you spend time or money guessing.
The goal: leave with the three evidence gaps most worth addressing, what fixing them means, and how to know whether the change helped.
Find out who AI recommends instead of your business, why they are winning, and the evidence gaps most worth addressing.
Absolutely. Checking whether your business appears is the easy part. Piperly investigates which competitors AI recommends instead, traces the evidence supporting those recommendations, verifies what competitors are doing differently, and prioritizes the gaps worth addressing. You can check the result yourself. We investigate why it happened.
The audit does not guarantee revenue. Its job is to reduce guesswork. If AI-assisted discovery is influencing even a small number of customers choosing a local provider, understanding why competitors are being recommended can help you focus resources on the evidence gaps most worth fixing instead of spending blindly.
You receive a next-business-day PDF audit covering your AI recommendation baseline, competitor landscape, AI Evidence Gap Matrix, independently verified competitor analysis, five prioritized actions and a 90-day roadmap.
No outcome is guaranteed. Piperly identifies observable recommendation gaps and the evidence most plausibly worth strengthening. The audit gives you a prioritized diagnosis and re-test path rather than promising a ranking.
Not exactly. Traditional SEO can influence the evidence AI systems encounter, but Piperly focuses specifically on recommendation visibility, competitive evidence and the sources AI uses to form an answer.
Complete the secure checkout and provide your business details. We run the benchmark, investigate the competitors AI preferred, verify the supporting evidence and deliver the finished PDF electronically by the next business day. No call is required.
No login access is required for the standard audit. Piperly evaluates the public evidence available to customers and AI systems.
The benchmark is designed around major AI recommendation environments and may include ChatGPT, Perplexity, Gemini and other relevant systems depending on the audit configuration and availability.
We use AI and software for measurement and research, then apply a structured evidence and quality-control process before delivery. The goal is useful intelligence, not a raw automated score.
Your audit is a point-in-time investigation based on the AI recommendation environment and public evidence available when we run it. Because AI systems and web evidence change over time, the report is designed to identify the strongest current gaps and give you a clear path to address and re-test them.
Your completed AI Competitive Intelligence Audit is delivered by the next business day after we receive the business details needed to run the investigation.